The Krispy Kreme paper hat has been donned by fans throughout our history. Were throwing a hat party at our shops and inviting fans to stop in and pick one up to show their spirit. Head to your nearest Krispy Kreme (http://Locations.KrispyKreme.com/) on January 15 and get ready to say cheesecake in celebration of our new Cheesecake Doughnuts and the day.

Join our Friends of Krispy Kreme program at http://FriendsofKrispyKreme.com/ if you are not already a member and show your coupon for a free doughnut and try the Cheesecake Doughnut (or any other variety) on us.

Fans that tag photos with the hashtag #NationalHatDay on Facebook, Twitter, Instagram, Vine, Google+ and Tumblr might be randomly surprised throughout the day, so stop smile and say cheesecake.